{"title":"1st Birthday Gift Guide","description":"One-derful things await! Our 1st birthday gift guide is filled with meaningful gifts for celebrating baby’s biggest milestone, including activity toys, pull-alongs, stackers, dolls, books, bath toys, cuddly friends, and more. Find first birthday gifts made for curious hands, wobbly steps, joyful discoveries, and all the big little moments ahead.","products":[{"product_id":"spin-again-by-fat-brain-toys","title":"Spin Again by Fat Brain Toys","description":"\u003cp\u003eIt's a stacking toy with a spin—literally!\u003c\/p\u003e\n\u003cp\u003eDrop the vibrant discs onto the threaded corkscrew pole and go ooooh as they spin fast and smooth to settle onto the reversible base.\u003c\/p\u003e\n\u003cp\u003eChoosing how to set the base is half the fun for your toddler. Pick either the wobble base or turn it over for a solid seat.\u003c\/p\u003e\n\u003cp\u003eEach disc is dual-colored, and from largest to smallest, they form a dynamic rainbow utilizing fun shades like magenta, lime, and teal, and your more traditional shades of lemon, red, and sky blue. The star-like discs alternate between daisy style and star-burst shapes, too.\u003c\/p\u003e\n\u003cp\u003eWant to make a rainbow? Want to keep all the round-edged shapes separate? You can! Even the smallest disc can spin all the way to the base.\u003c\/p\u003e\n\u003cp\u003eAwww, all the discs are in order; what now? Taking the SpinAgain apart so you can start spinning again might just be the best part! Lift up on the easy-to-release central pole and all the discs spin off the bottom!\u003c\/p\u003e\n\u003cp\u003eMade of coated plastic that's pleasant to touch, the discs are solid and BPA free.\u003c\/p\u003e\n\u003cp\u003eThis visually stimulating toy will keep your little ones enthralled as they practice their hand-eye coordination and early engineering skills!\u003c\/p\u003e\n\u003cp\u003eThere's stacking, there's twirling, and then there's SpinAgain! \u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe first ever stacking and twirling toy!\u003c\/li\u003e\n\u003cli\u003eEncourages hand-eye coordination and early engineering skills\u003c\/li\u003e\n\u003cli\u003eInstills a sense of wonder as kids watch their builds twirl and spin!\u003c\/li\u003e\n\u003cli\u003eEye-catching colors include magenta, lime, teal, lemon, red, sky blue, and more!\u003c\/li\u003e\n\u003cli\u003eIncludes: 6 discs, a reversible wobble base, and a corkscrew pole\u003c\/li\u003e\n\u003cli\u003eVibrant, eye-catching colors\u003c\/li\u003e\n\u003cli\u003eMade of strong, coated ABS plastic\u003c\/li\u003e\n\u003cli\u003eBPA-free\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fat Brain Toys","offers":[{"title":"Default Title","offer_id":39689495740589,"sku":"811802020949","price":38.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/products\/6af00c7fa717e0a5f0919029b6ef4133.jpg?v=1619518965"},{"product_id":"bashfulbeigebunnymedium12inchjellycat","title":"Bashful Beige Bunny - Original by Jellycat","description":"\u003cp\u003eBashful Beige Bunny is a popular fellow, with scrummy-soft Jellycat fur and lovely long flopsy ears mean that with just one cuddle, you'll never want to let go. Irresistibly cute and a perfect gift for boys or girls. Everyone treasures this little beige bunny.\u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDimensions: 12.2in x 4.7in x 3.5in\u003c\/li\u003e\n\u003cli\u003eSitting Height: 9in\u003c\/li\u003e\n\u003cli\u003eMain Materials: Polyester\u003c\/li\u003e\n\u003cli\u003eInner Filling: Polyester Fibres, PE Beans\u003c\/li\u003e\n\u003cli\u003eHard Eye\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSafety \u0026amp; Care:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCare Instructions: 86 degree Celsius wash only; do not tumble dry, dry clean or iron. Check all labels upon arrival of purchase\u003c\/li\u003e\n\u003cli\u003eSafety Recommendations: Suitable from birth\u003c\/li\u003e\n\u003cli\u003eTested to and complies with EN71, ASTM, and ISO 8124\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Jellycat","offers":[{"title":"Default Title","offer_id":39696566223021,"sku":"670983038569","price":33.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/products\/BAS3B.jpg?v=1619474394"},{"product_id":"playground-adventure-activity-table-by-manhattan-toy","title":"Playground Adventure Activity Table by Manhattan Toy","description":"\u003cp\u003e\u003cspan\u003ePlayground-themed fun all in one wood activity center! Discover four quadrants packed full of playful activities including 20 gliders on seven different tracks, an abacus track, 5 bead runs, 2 spinners, a springy bear riding a dinosaur and more! Plus, this delightful activity center is covered in playground-themed illustrations that bring the fun of the playground inside. The Playground Adventure offers seated and kneeling play for young toddlers.  Although hefty in construction, it is not designed to provide standing or pull-up support. Standing play is only recommended for children able to stand unassisted. Encourages cause and effect learning and motor skill development. Adult assembly required - hardware included.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e20 gliders on seven different tracks.\u003c\/li\u003e\n\u003cli\u003e1 abacus track.\u003c\/li\u003e\n\u003cli\u003e5 bead runs.\u003c\/li\u003e\n\u003cli\u003e2 spinners.\u003c\/li\u003e\n\u003cli\u003eMeasures 18D x 18W x 20.5H in. | 26D x 52W x 46H cm.\u003c\/li\u003e\n\u003cli\u003eAll wood toys have non-toxic water-based finishes.\u003c\/li\u003e\n\u003cli\u003eThis product meets or exceeds EN71 and CPSIA safety regulations.\u003c\/li\u003e\n\u003cli\u003eComes boxed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCare:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eDo not submerge in water; do not use in sanitizer, steamer, or, microwave; surface\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ewash with damp soapy cloth, followed by a clean damp cloth to remove residue;\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eor clean with baby safe pacifier wipes. If cleaning with baby-safe wipes: read\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ethe wipes label carefully; use as directed; test on small area first.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Manhattan Toy","offers":[{"title":"Default Title","offer_id":43452095627491,"sku":"011964509768","price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/files\/Untitled_design_5_ba4d254b-c443-4cc5-b78e-181b1fedf8a8.png?v=1723098834"},{"product_id":"paint-palette-press-toy-by-mushie-co","title":"Paint Palette Press Toy by Mushie \u0026 Co","description":"\u003cp\u003eMade with little hands in mind, the paint palette press toy encourages sensory exploration and the development of fine motor skills with its simple design and soft colors. Featuring food grade silicone and a BPA-free plastic frame, children will tap into learning as they press the bubbles and hear a gentle pop. This toy is inspired by arts and crafts and holds the attention of babies and older kids with endless opportunities for play.\u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWhat's Included: 1x Paint Palette Press Toy\u003c\/li\u003e\n\u003cli\u003eMade with 100% food-grade silicone\u003c\/li\u003e\n\u003cli\u003e100% BPA, BPS, PVC, and Phthalate-free\u003c\/li\u003e\n\u003cli\u003eRecommended for children ages 10+ months\u003c\/li\u003e\n\u003cli\u003eMade in China\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCare:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTo clean, wash with warm, soapy water and let air dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mushie \u0026 Co","offers":[{"title":"Default Title","offer_id":45600255738083,"sku":"810052466088","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/files\/PaintPalettePressToy.png?v=1728435210"},{"product_id":"large-activity-turtle-by-moulin-roty","title":"Large Activity Turtle by Moulin Roty","description":"\u003cp\u003eThe muslin and velour activity turtle will go everywhere with little explorers, featuring bells, a colorful beaded ring, crinkly paper, and a mirror hidden inside the super soft shell. And guess what, a little hedgehog rattle is hitching a ride.\u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade in China\u003c\/li\u003e\n\u003cli\u003eWeight: 9.28 oz (263.08 g)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Moulin Roty","offers":[{"title":"Default Title","offer_id":46049241235683,"sku":"3575676780787","price":69.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/files\/LargeActivityTurtle.png?v=1740370234"},{"product_id":"itzy-sensory-scarves-by-itzy-ritzy","title":"Itzy Sensory Scarves by Itzy Ritzy","description":"\u003cp\u003eBabies love to pull scarves from a “tissue” box. This farm themed Itzy Sensory Scarves will entertain and teach. Develop hand-eye coordination and fine motor skills with the adorable Itzy Sensory Scarves!\u003c\/p\u003e\n\u003cp\u003eDetails\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes 4 soft scarves\u003c\/li\u003e\n\u003cli\u003eWith learning features including animals, numbers, colors, and textures\u003c\/li\u003e\n\u003cli\u003eMade in China\u003c\/li\u003e\n\u003cli\u003eWeight: 6.4 oz (181.44 g)\u003c\/li\u003e\n\u003cli\u003eDimensions: 4.5 x 4.5 x 6.5 in (11.4 x 11.4 x 16.5 cm)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Itzy Ritzy","offers":[{"title":"Default Title","offer_id":46844050243811,"sku":"850058812953","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/files\/0df40d058bcf47e89d296ab413d8dde24551356a4c813cdb17ba756b3f07ff96.jpg?v=1752352919"},{"product_id":"micro-mini-rock-go-led-ocean-slate-by-micro-kickboard","title":"Micro Mini Rock \u0026 Go LED - Ocean Slate by Micro Kickboard","description":"\u003cp\u003eMeet the Mini Micro Deluxe Rock \u0026amp; Go LED – the world’s first rocking scooter, cleverly combining rocking and scooting in one innovative product. Designed for children aged 1 to 6+ years, its modular 6-in-1 system grows with your child, adapting to every developmental stage – no tools required.\u003c\/p\u003e\n\u003cp\u003eFrom a gentle indoor rocker to a parent-assisted ride-on and finally to a full-featured scooter, the Rock \u0026amp; Go LED transforms effortlessly into six different configurations. A true long-term companion that evolves with your child’s abilities and needs.\u003c\/p\u003e\n\u003cp\u003eWhether indoors or outdoors, the Rock \u0026amp; Go LED is ready for every adventure. Its stable, lightweight rocker base features anti-slip foot markers and four stabilizing stoppers to prevent tipping. The ergonomic seat comes with four adjustable height settings, a soft anti-slip surface, and an intuitive quick-adjust mechanism.\u003c\/p\u003e\n\u003cp\u003eAs your child grows, so does their scooter. The height-adjustable handlebar with our patented lean-to-steer system promotes balance and motor skill development. LED wheels ensure visibility and fun, while rubber grips and an anti-slip footboard offer safety and comfort at every turn.\u003c\/p\u003e\n\u003cp\u003eFor younger stages, the adjustable pushbar (horizontal and vertical) lets parents guide the ride ergonomically and with ease.\u003c\/p\u003e\n\u003cp\u003eCrafted from high-quality, long-lasting materials, the Rock \u0026amp; Go LED offers durability, safety, and sustainability in one. A product that not only grows with your child, but creates lasting memories along the way.\u003c\/p\u003e\n\u003cp\u003eAnd here’s something parents of multiple children will love: the innovative design allows two kids to enjoy the Rock \u0026amp; Go at the same time – while a toddler rocks, an older sibling can scoot. A clever all-in-one solution for families with more than one child. Shared play made simple.\u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for: Sport \u0026amp; leisure, Fun \u0026amp; Mobility, Shopping \u0026amp; Trips\u003c\/li\u003e\n\u003cli\u003eAge range: 12-36 months with seat, 24 months - 6+ years without seat\u003c\/li\u003e\n\u003cli\u003eSurface: Asphalt, Indoor\u003c\/li\u003e\n\u003cli\u003eMax. load: 20 kg with seat, 50 kg without\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micro Kickboard","offers":[{"title":"Default Title","offer_id":47246643232995,"sku":"7630053565725","price":179.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/files\/product_photo_-_white_background_67_13a076b9-a58c-4bf7-9bda-bfde3b26aa0d.jpg?v=1759811988"},{"product_id":"my-little-farm-cloth-book","title":"My Little Farm - Cloth Book","description":"\u003cp\u003eA colorful, crinkly cloth book and teether perfect for little ones!\u003cbr\u003e \u003cbr\u003eIntroduce babies and toddlers to the farm in this soft book with enticing crinkly pages. Through bright, colorful illustrations, little ones will learn first words like chicks, sheep, and carrot while developing their senses and fine motor skills. Perfect for repeat readings (and crinkling!), this cloth book packaged with a teether is the ideal gift for any young child and caregiver.\u003c\/p\u003e\n\u003cp\u003eDetails:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBy: Wendy Kendall\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;\"\u003ePublished Date: Feb 14, 2023\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003ePage Count: 8 pages\u003c\/li\u003e\n\u003cli\u003ePublisher: Union Square Kids\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Union Square \u0026 Co.","offers":[{"title":"Default Title","offer_id":48938457432291,"sku":"9781454946847","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/8056\/files\/product_photo_-_white_background_-_2026-05-12T205155.694.jpg?v=1778590324"},{"product_id":"silicone-puzzle-on-wooden-plate-ocean-by-coco-village","title":"Silicone Puzzle On Wooden Plate - Ocean by Coco Village","description":"\u003cp\u003eThis delightful puzzle features four vibrant, ocean-themed silicone pieces that fit perfectly onto a beautifully crafted wooden plate. 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Fred’s Buff Baby Weight Stack brings gym vibes to playtime with soft, stackable “plates” made from baby-safe, BPA-free silicone. Designed to build coordination, soothe sore gums, and pump up the cuteness, each piece is perfectly sized for tiny hands. Includes 6 plates and measures nearly 5 inches tall when assembled. Packed in a gift-ready box. 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